ui / ux
design
Full UX/UI partners from ideation to after-launch support
Do you hear the terms UX and UI thrown around interchangeably? While both are part of the process of creating software or an app people will actually use, there are clear differences. User Experience Design (UX) is how the product actually works. This includes navigation and flows between commands or screens. UX works toward intuitive, you don’t need a tutorial usage. User Interface Design (UI) is the visual appeal. This makes sure all the flows, navigation, and information look good while you use it.
What to expect when you create a web app
01
Define the problem.
Whether you’re making payment processing easier or creating new videoconferencing app, your application should solve a customer problem.
02
Do the research.
The professionals call this ideation. In this phase, you need to figure out the features or steps critical to the app or software’s success.
03
Create information architecture & flows.
In layman’s terms, this shows the basics of what the app looks like—think wireframes. And, like an old-school animated movie, sketches are created showing how you move through and use the app features.
04
Create the UI.
Once flows are completed and wireframes show the functionality, a UI designer comes in to create visually appealing interface.
05
Make it interactive.
This is where everyone’s vision and pieces come together to create a states and interactions that will closely resemble your final product.
There is no end, only support. When was the last time you were frustrated your favorite app had a bug? Having support from the team that made your software or app means someone will actually drop everything to help you fix it.
Building custom application software is a monetary investment. It’s an extensive process to build something unique and valuable. If you’re going to make that investment, it’s crucial you successfully vet the agency building your product. So, go ahead and vet us.
what we
deliver
Apps That Make People's Lives Easier
When was the last time you had to drop off a rent check? Are you cringing as you read that? One of our clients needed a streamlined way to manage payment processing for their property management company. We're talking lots of rent checks. We partnered with them to create a mobile app that lets residents pay in two steps. How can we make your life easier?
Grant Compliance and Analytics for Venture Capital Partners and Nonprofits
We've partnered with clients in law enforcement and health and wellness that funded their projects through grants. If you've ever done grant reporting, you know it can be complicated. Choose a partner who is already giving feedback, creating legitimate invoices, and can help you work within your time constraints. With our real-time client reporting portals, we also make it easy to loop in venture capital partners.
Systems that Streamline Your Process
Who here is tired of doing subscription audits at the end of every year? We're raising our hands with you. When you work with a partner to build custom software, you can design it to do more than one job. Imagine that software doesn't just allow residents to pay rent. They also submit and track service requests. And in a different part of the system, the property management company is also receiving and tracking rental applications. Everything you need in one place.
Your Vision, Delivered
When we worked with sam™ to create their mobile web app, the founders had a vision. They wanted a place where regular people struggling with managing chronic illnesses could get the resources they needed to support their illness with food. We worked with them to utilize an existing database of over 900,000 food items to build their recipes. When a grocery chain wanted to partner to create shopping lists, we made that a reality. What is your vision?
The Business Owner's Dream Tech Stack
We don't make this magic happen on our own. We partner with proven, high-end tools to drive results and grow your business. As a marketing agency, this tech stack is part of our overall budget. You shouldn't have to spend on individual or team subscriptions to tools you may not have the time to fully use. So, HubSpot, SEMrush, Figma, Adobe Suite, Grammarly Professional, ClickUp, and more are on us.
client wins
Every victory is worth celebrating—and neuroscience backs this up. Gains with Primitive are measurable. We hook you up with analytics and real-time reporting so you can see how we’re winning for you. We’d love to go client by client and tell you how we’ve helped their brand grow, but then this page would be an endless scroll. So, here’s the highlight reel!
We helped Quext customers boost property value, simplify their day-to-day, and keep their residents connected with an intuitive, all-in-one property management system. Our design of their resident portal mobile app hit marks for innovation and functionality.
When the creators of sam approached Primitive with an idea for an app that would change the wellness industry, we were all in. We supported the brilliant doctors of sam to create a culinary medicine app that customizes medically tailored meal plans for people with chronic conditions, provides medical education, and overall empowers people to live their healthiest lives.
WHO WE WORK WITH
