creative
studio

Visually-oriented content for a visual culture

Ready to level up your brand’s presence on every platform, mailer, or display? Custom photography and videography show the best version of your company, services, products, and employees.

video production • drone footage • short-from videos

lifestyle + brand photography • motion graphics •

Why you should banish stock images for good

80% of what people learn is visually processed. While reading is visual and part of the 80%, our brains process images more quickly than text. This means when your prospect clicks on your website, comes across a social post or walks past a display, your imagery is telling your brand story. In the 2.6 seconds it takes for a prospect to draw a conclusion about your brand, visuals do the heavy lifting. Don't let a stock image or stock video leave out what matters most about your brand.

The data behind why visual content drives revenue and conversions:

Need 94% more views? That's the performance difference on web content containing visuals like images or videos.

Expect more than 65% click-throughs on emails with videos. That's not a small increase.

Complex data is difficult. Website traffic with infographics goes up 12%.

The increase holds on text-native platforms; posts on X (formerly known as Twitter) with images get a 35% increase in retweets, and posts with videos get a 28% increase in retweets.

Targeted digital ads that help you narrow in new customers who need your service or product

what we

deliver

Video that engages audiences

250,000 views from one video—all organic—no paid social or ads. Audiences spend an average of 19 hours a week watching videos online. Ensure you're leveraging video content to get in front of prospective customers. And make sure the video you use is memorable.

Commercials that get to the heart of your brand

12,000 views in two weeks for a healthcare industry staffing commercial. Then, when the client saw the final cut, they told us, "I love how you captured not only the candidate profiles, but you truly captured the heart of what we're trying to do." With 12,000 views, they'll continue serving the community.

Lifestyle photography that tells a story

Creating a story helps our brains make connections and memories. So, when it comes to visuals, context, location, and imagery matter. Our award-winning studio photography does more than make your product, service, team, or brand look good. They tell their story in every frame.

Award-winning visuals: scripted and still

While we are the biggest fans of everything and anything our studio team creates, we're not the only ones. In 2023, we swept at our ADDY awards. With a Judges' Choice and Gold for the Powered by LBK commercial, Silver for a Home—a mortgage commercial not about houses, and Bronze for Everything Worth Having. We also received Bronze awards for a series of client lifestyle photos: "Ain’t That Pool Just Peachy" and "Sunset at the Llano."

client wins

Every victory is worth celebrating—and neuroscience backs this up. Gains with Primitive are measurable. We hook you up with analytics and real-time reporting so you can see how we’re winning for you. We’d love to go client by client and tell you how we’ve helped their brand grow, but then this page would be an endless scroll. So, here’s the highlight reel!

The Primitive studio team and Curtis & Curtis Seed spent two years documenting the recovery and restoration of New Mexico's native lands following a historical fire. This 13-minute documentary tells the story.

We produced high-level 30-second TV spots for the Cavender Auto Family, spanning regions from Texas to Oklahoma. We brought creativity, skill, and dedication to the projects that changed the automotive marketing landscape.

Delivering an impactful message in 30 seconds can be challenging. With impactful words, expert cinematography, and a message worth telling, we delivered an award-winning TV spot for Capital Mortgage.