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Business Growth and Sales

In House vs. Agency: Which Marketing is Best for Your Business?

Understatement of the year: businesses are facing a lot right now. While owning a business has never been for the faint of heart, the past few years have really put business owners to the test. High...

Digital Marketing

SEO and PPC the Perfect Pair

In a world filled with digital ads, how can you make your business stand out among the rest? And what does SEO have to do with it? It’s easy to get lost in this digital world, so let’s figure out the...

Business Growth and Sales

Growing Pains for Small Businesses

The first time I heard the expression “growing pains,” I was around eight years old and terrified my legs were broken because they were sore and achy. My mom assured me that I was just fine and that...

Culture

The Importance of Communicating Intentionally With Your Team

When it comes to growing your business, some of the most critical components involved are also the most intangible. As a business owner, you’ve probably spent a lot of time developing your product or...

Digital Marketing

Defining Your Digital Ad Audience

Defining your Digital AudienceIf you’re as invested in your brand as we are, you know you want your digital ads to hit the mark with every view. Effective digital ads can boost your ROI and convert...

Culture

Employee Spotlight: Bailey Alexander

Name: Bailey Alexander Position: Photographer / Videographer Location: Lubbock, Texas Job Description: Capturing photo and video content for social media and online avenues!

Website Design

Everything is Better in Texas: Wines & Websites

About Llano Estacado Winery Llano Estacado Winery is a Lubbock, Texas, based winery. They’re an established, award-winning brand. You can find their wines in stores across the country. Their market...

Branding and Positioning

Is Your Brand Messaging Working?

Your brand has stiff competition online. Not only do you have to compete with other businesses in your industry, you also have to compete for the actual time and attention of your audience with...

Digital Marketing

Email Workflows Explained + Why You Need Them

Let’s be honest. Traditional marketing is out. But how are you expected to keep up? In the ever-evolving world of digital marketing, it’s a constant battle to stay relevant. Businesses are trying...